Wedding Industry Rising Pinterest Trends & Tips

June 9, 2022

Earlier this year, Pinterest published its predicted trends for 2022, which included over 30 categories of searches and trends that were on the rise. To help you get the most out of this information, we’re putting together multiple blogs sorted by industry with related rising trends you should be looking out for, as well as tips on how to incorporate certain trends into your work.

This specific blog is for wedding photographers, caterers, venue owners, and anyone else who is in the wedding industry!

Trend: Puff love

Summary: “In 2022, people will celebrate their natural texture with big hair styling techniques. Gen Z-driven space buns and high-puff hairstyles will continue to spike as people find new beauty inspo with Pinterest’s hair pattern search feature.”

Tip: Feature inclusive imagery in your promotional materials. Whether it’s models with high-puff hairstyles or brides sporting veils that work well with natural styles, keep high-puff hairstyles top of mind in your creative.

Trend: Pearlcore

Summary: “In 2022, people of all ages will embrace iridescent accents in their homes, in their jewelry boxes and even as nail art. Pearl-themed parties will be on the rise, too, as people opt for pearly gowns and wedding decor.”

Rising trends to look out for

Tip: Help people plan a pearl-themed party. Offer up pearl-inspired wedding invites, table settings and balloons—and don’t forget faux pearl beaded necklaces as party favors.

Trend: Celestial celebrations

Summary: “Here comes the sun. And the moon. And the stars. From sunshine-themed baby showers to cloud nine birthday parties, Millennials will throw some totally cosmic parties this year.”

Rising trends to look out for

Trend: Biophilic design

Summary: “You’ve seen house plants. Now meet living rooms. Millennials are turning to plant-first design solutions this year to increase their connection to nature and enhance their wellbeing. Staircase gardens, biophilic interiors and floral ceilings are all trending up. And don’t leave the office out!”

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